Claude Content Skills: A Free Instagram Agency Made of 54 AI Specialists
TL;DR
Claude Content Skills is a free, open source (MIT) pack of 54 Claude skills, and each one does one Instagram job: scout trends, study a viral reel, write hooks, write scripts and reply to comments. The free skills are the manual version. Posting on autopilot is the paid Ootto product.
👉 https://www.skool.com/claudecodeclub
Claude Content Skills: 54 free Claude skills for Instagram
Claude Content Skills is a free, open source (MIT) pack from Ootto. It holds 54 skills for Claude, and each skill does one Instagram job, like a team member would. You give Claude your niche, and the skills find what is working, break it down, write you hooks and a script, and handle comments.
Meet the team inside Claude Content Skills
What Claude Content Skills does for you: the README lists each skill with a team role. The Scout (Agent Reach) scrapes Reddit and trending reels. The Researcher (Reel Analyzer) studies a viral reel frame by frame. The Hook writer gives you 10 ranked hooks. The Scriptwriter turns your favorite into a 30 to 45 second script. The Comment Responder replies in public and sends your resource by DM.
Install Claude Content Skills with Claude Code
How to install Claude Content Skills: copy the repo URL below, paste it into Claude Code, and say: install this.
repo URLhttps://github.com/Ootto-AI/claude-content-skillsOr install Claude Content Skills by hand with the plugin marketplace, then restart Claude Code:
bash/plugin marketplace add Ootto-AI/claude-content-skills
/plugin install claude-content-skills@ootto-content-skillsNo Claude Code? Open any skill file on GitHub, copy its prompt, and paste it into claude.ai with your idea.
Best practices for Claude Content Skills:
- Start with one skill, not all 54. Run the Hook writer or the Reel Analyzer on one real idea and see what comes back.
- Give the skills your niche, your audience and one goal, like more saves or more leads. Vague input gives vague hooks.
- Model the format of a viral reel, but write your own words. The README says copies get buried.
- Keep the public comment reply short and put the link in the DM. The Comment Responder skill follows that rule.
- Post by hand while you test. The free skills do not post for you, and Ootto's paid plan is the autopilot.
Prompts to try with Claude Content Skills:
promptUse the Viral Hook Writer skill. My niche is [my niche] and my audience is [who I help]. Give me 10 hooks for the first 3 seconds of a reel, ranked from the one to test first to the one to test last.promptUse the Reel Analyzer skill on this viral reel: [reel link]. Break down the hook, the structure and the pacing, then use the Reel Scripter skill to write a 30 to 45 second original script for [my topic] in my own words.Where to start with Claude Content Skills
- Run the Hook writer on your next reel idea and pick one of the 10 hooks.
- Run the Scriptwriter on that hook, then film the reel yourself.
- When that works, try the Content Factory skill, which runs the whole pipeline in one command.
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Common questions
Is Claude Content Skills really free?
Yes. The skills are open source under the MIT license, so you can use and change them for free. You still need your own Claude account.
Does Claude Content Skills post to Instagram for me?
No. The free skills are the manual version: you run them and post yourself. Posting on autopilot is the paid Ootto product, whose plans start at 10 dollars a week.
Who made Claude Content Skills?
Ootto, a company that builds AI autopilot tools for small teams, published the pack on GitHub under the Ootto-AI organization.
Do I need Claude Code to use the skills?
No. Claude Code gives you the plugin install, but you can also open any skill file on GitHub and paste its prompt into claude.ai.
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